CES (Consumer Electronic Show) 2015 is scheduled to be held from January 6 to 9, 2015 at Las Vegas, USA. As per tradition, various companies are adopting various marketing techniques. Keeping in view the popularity and strong impact of celebrities upon marketing, many companies have lashed out outsourcing strategies to invite the different strategies to their events and booths. Celebrities from different walks of life including players, athletes, singers, dancers, actors, TV and Radio persons, have been invited to participate in the respective marketing campaigns of the companies. The assignments, given to different celebrities, include participating in the news conferences, free shows, free autograph shows etc.
Now, it is to be seen; whether these companies, with the help of these celebrities, are successful enough to attract many visitors to their events and booths or not.
Nick Cannon (Actor, Entrepreneur and a Radio / TV Man)
Phil McGraw (Host of Syndicated Talk Show, Dr. Phil, and Co-Founder of Doctor on Demand) He will speak at the Digital Health Summit on Thursday, January 8 – From Noon-12:30 PM – at the Venetian, Level 2, Bellini ballroom 2004.
Ryan Seacrest (American Radio / TV Person – Host and Producer) He will address with Bob Pittman, Chairman and CEO of iHeartMedia Inc., at C Space at ARIA, a new show location at the 2015 CES at 1 PM on Wednesday, January 7 in the Pinyon 5 Ballroom at ARIA. C Space.
Neil Young (Rock Icon) Neil Young and PonoMusic will hold a press briefing on High Resolution Audio on Tuesday, January 6 from 3:30-4:30 PM at the Hi-Res Audio Workshop (Venetian, Bellini ballroom 2001).
Dolvett Quince (Fitness Expert, Television Star, New York Times Author and Trainer on The Biggest Loser) He will also attend a celebrity autograph session on Thursday, January 8 at 11 AM and 3 PM at the Brookstone booth (LVCC, South Hall 4, #36043). In addition, he will launch Brookstone’s BodyForm Roller at CES by demonstrate techniques for applying a massage roller to alleviate stress, soothe sore muscles and help muscles recover more quickly.
Xavier de Le Rue(Awarded Twice Big Mountain Rider of the Year, 3 Time Freeride World Tour Champion, Multiple X-Games Medalists, Two Times Olympian and Expéditions Leader) Representing HEXO+ at the 2015 CES as a co-founder of the company, Xavier will appear in the HEXO+ booth (LVCC, South Hall, #26320) throughout the show. He will hold signature sessions on the 6th and 7th at 2pm at the Booth.
Tricia Helfer (Star of Syfy channel’s ‘Ascension’ and ‘Battlestar Galactica’, Actress) She will host an autograph session on behalf of Elektrobit (EB) Automotive on Thursday, January 8 at 1 PM on the Ford Broadcast Stage (LVCC, North Hall, #2122).
Nick Verreos (American Fashion Designer, Fashion Commentator and Former ‘Project Runway’ Contestant) He will host the FashionWare runway shows on Wednesday, January 7 at the WebMD Wellness Lounge (Sands, Level 2, #73110) at 10 AM, 1 PM and 2:30 PM. He will also remain present in the WebMD booth during the Fashion Shows and will do a meet and greet in the FashionWare booth (Sands, Level 2, #73740) at 1:30 PM.
Jon Hein (Host of Howard Stern’s ‘The Wrap-Up Show’) He will host the Last Gadget Standing and the Mobile Apps Showdown on Thursday, January 8 from 10:30 AM-2:00 PM at the LVCC, North Hall, Room N255 and then will be available for interviews at the WebMD Wellness Lounge and Studio booth (Sands, Level 2, #73110) at 4 PM.
Michio Kaku (Theoretical Physicist, Author, Public Speaker, Futurist and Popularizer of Science) He will attend Toyota’s press conference on CES Press Day on Monday, January 5 at 1 PM at the Mandalay Bay South Convention Center, Level 2, Mandalay Bay ballrooms K and L.
Clyde Drexler, Calvin Murphy and Adonal Foyle (American Retired Professional Basketball Players and NBA Legends)
They will appear at ZTE Corp.’s booth (LVCC, South Hall 3, #31431) while Clyde, The Drexler, will join ZTE on Tuesday, January 6 from 3-4 PM. Adonal Foyle will attend CES on Wednesday, January 7 and Thursday, January 8 from 3-4 PM and Calvin Murphy will appear Friday, January 9 from 10-11 AM.
Maders Apse (Red Bull Athlete and Skateboarder)
He will conduct live demos at AirDog’s booth (LVCC, Central Plaza, # CP51) throughout the 2015 CES and will be available for interviews and photo opportunities.
Tatiana Weston-Webb (A 12-Time Champion and also a Stunt-Double for Bethany Hamilton in the 2011 movie ‘Soul Surfer’) & Garrett McNamara (Professional Surfer At Big Wave Waterman, World Record Holder for Surfing the Largest Wave and One of Only Two People in the World to Surf Tsunami waves Created by Calving Glaciers)
They will give free autographed postcards at the Body Glove Mobile booth (LVCC, South Hall 3, #31121) during the 2015 CES.
Tatiana Weston-Webb will appear at Body Glove Mobile’s booth from 1-5 PM on Tuesday, January 6.
McNamara will make his appearance from 1-5 PM on Wednesday, January 7.
Tony Magnusson (Professional Skateboarder and Part-Owner of Osiris Shoes, a 5 Time Winner of the Legends of Skateboard World Championships, An Event Held in Germany That He Won Each Year from 2001 to 2005. He is also placed at 5th in the Legends Division of the 2009 X-Games) He will perform on the half pipe from 11-11:45 AM and 3-3:45 PM on Thursday, January 8 at the Body Glove Mobile booth.
Daniel ‘Bambaata’ Marley, Johnny Osbourne (Reggae Heavyweight), Shinehead (Legendary) & Queen Sister Nancy (Iconic Dancehall)
CES attendees may enjoy the House of Marley’s 2015 product lineup through several live performances at the House of Marley booth (LVCC, Central Hall, #7913) at 2:30 PM daily. Attendees may also enjoy on Tuesday, January 6, roots Reggae heavyweight Johnny Osbourne on Wednesday, January 7, the legendary Shinehead on Thursday, January 8, and iconic dancehall Queen Sister Nancy on Friday, January 9.
Gunnar Peterson(Pro Trainer), Jordan Spieth (Pro Golfer), Brianna Cope (Pro Surfer), Cal Ripken Jr. & Jay Glazer (Fox Sports)
Under Armour will host celebrities at their booth (Sands, Level 2, #73915) during the 2015 CES as under: On Wednesday, January 7, Pro Trainer Gunnar Peterson about “Turning Data into Training Direction” from 9:30-10:00 AM, Pro golfer Jordan Spieth, pro surfer Brianna Cope, Hall of Famer Cal Ripken Jr. and Jay Glazer from FOX Sports will be present from 2-3 PM and will be available for interviews that afternoon.
Wally Pfister (Film Director and Academy Award-Winning Cinematographer, also Known for His Work on Films, Such as, ‘The Dark Knight’, ‘Inception’ and ‘Transcendence’) He will attend Sharp’s press conference during the official CES Press Day on Monday, January 5 at 9 AM at the Mandalay Bay South Convention Center, Level 2, Mandalay Bay ballrooms B,C,D.
Jeff Hoffman (Successful Entrepreneur and Motivational Speaker, Founder of Multiple Startups, the CEO of Both Public and Private Companies, a Part of a Number of Well-Known Companies, including Priceline.com, uBid.com, CTI, ColorJar and more) He will attend the 2015 CES with Case Western Reserve University thinkbox and Blackstone LaunchPad. In addition, he will participate on the all-star judging panel for the Extreme Tech Challenge and will also host a simple meet and greet from 11-11:50 AM on Thursday, January 8 at Case Western’s booth (Sands, Level 2, #75427).
Gunnar Peterson (Beverly Hills-based Personal Trainer, Widely Known for His Expertise in Functional Training and His Commitment to Developing and Implementing Innovative Fitness Techniques), Meb Keflezighi (Acclaimed as One of the Greatest Runners of Our Time and the Only Athlete in History to Win the New York Marathon, the Boston Marathon and an Olympic Medal) & David Leadbetter (The World’s Number One Golf Instructor, Coach to Countless PGA Tour, European PGA Tour, LPGA Tour and Champions Tour Players)
Gunnar Peterson will attend the 2015 CES on behalf of Epson America and will host product demos from noon-4:30 PM on Tuesday, January 6 in Epson’s booth (Sands, Level 2,#74728). Meb Keflezighi will host product demos in Epson’s booth from 12:30-2 PM on Wednesday, January 7. David Leadbetter will also host product demos in Epson’s booth from noon-1 PM on Wednesday, January 7.
Shaquille O’Neal (American Retired Basketball Player) & Blake Leeper (United States Paralympic Aathlete)
Shaquille O’Neal will attend Monster Products’ press conference during the official CES Press Day on Monday, January 5 at 9 AM at the Mandalay Bay South Convention Center, Level 2, Breakers Ballrooms A,B,G,H. Blake Leeper will also attend the 2015 CES with Monster and will host fireside chat and be available for interviews at 11 AM on Tuesday, January 6 in Monster’s booth (LVCC, Central Hall, #12806).
Eric Greenspan (Host of National Geographic Show, ‘Eric Greenspan Is Hungry’) He will serve up his famous grilled cheese sandwiches at WakaWaka’s booth (Sands, Level 2, #74564) from 11 AM-1 PM on Tuesday, January 6 and noon-2 PM on Wednesday January 7 to help support #WakaWakaLIVE.
Karch Kiraly (Captain of US Volleyball), Christa Harmotto Dietzen (US Volleyball Player) and Kayla Banwarth (US Volleyball Player)
The athletes and players will be partner of VERT (makers of the first sports wearable device to measure jump rate) at the VERT booth (Sands, Level 2, #74315) on Wednesday, January.